QUATRO DESTINATIONS LANDS NEW THREE-YEAR CONTRACT
Quatro Destinations has been appointed to manage media relations in the UK for a €16 million European-wide campaign to boost the consumption of olive oil. The campaign, 40% of which is funded by the EU with the association of olive oil producers in Spain and the Spanish Ministry of Agriculture, will run for three years and in the UK the focus will be on associating olive oil with the health and wellbeing benefits of a Mediterranean lifestyle.
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Monday 1 February 2010
Parmalink:
http://www.quatro-pr.co.uk/Quatro-Destinations-wins-olive-oil-account
